• Product Go-to-market

  • Roadmap Prioritization

  • Pricing 

  • Product Mindset

  • Product Led Culture

  • Org design and Hiring 

  • Remote Teams

Our product is very complex. It is an infrastructure B2B product and I've always had a hard time communicating what we do to the external layman. Connie's superpower is empathizing with people and helping them understand the story on their own terms. Our story both internally and externally has been lifted by Connie's involvement. 

Vansa C.

CEO, OMG Network



Connie was instrumental in helping our company ‘grow up.' The workshop she facilitated for our team was painstakingly planned and well executed, and infused with energy and humor throughout. We would unhesitatingly work with Connie again, and I would highly recommend her services. Her ability to combine both the ‘poetry’ and ‘prose’ in articulating one’s brand is truly unique.

Sheldon F.

CEO, Darwin.ai

Industry Experience

  • Consumer Mobile and Web Apps

  • Enterprise, SaaS and On premise

  • Digital Health

  • Solar and Energy, Semiconductor

Atlassian Product Managers
OMG Network

Who’s Connie Kwan?

Connie Kwan is a Product executive from Silicon Valley with 17 years of Product Leadership Experience. She has led teams at Atlassian, the company that created JIRA Agile and set the standard for product-led development. She was the VP Product at Blockchain company OMG Network and CPO at a Khosla funded healthtech company, Carrot. She has shipped products spanning SaaS, enterprise, marketplace, developer ecosystem, consumer, hardware-software combination, blockchain, solar and semiconductor. She brings a breadth of domain experiences to your product challenges.



She currently advises CEOs on Product Strategy and building Product-led Culture . Her proprietary frameworks include Kwan's Hierarchy of Product needs and Product StoryWheel. She also adopts and teaches well-known product and leadership frameworks such as Lean, User Stories, Jobs to be Done, Pragmatic Marketing and OKRs. When it comes to designing a product-led organization, the devil is in the implementation details. The frameworks and tools need to work with the organization, and she helps leadership teams identify the right combination to set the organization up for product success.

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